Joey Rojan

Joey Rojan



CrossFit L3

CrossFit Nutrition

Active-life RX Immersion AAS Health & Fitness

About Coach

I was born in Spokane WA. Moved to Vancouver WA shortly after. Primarily did Soccer and Cross Country in high school. Outside of those, I loved running/ mountain biking/ skateboarding, and getting lost in the woods growing up. I've been completely obsessed with health and fitness since 2009. Found Cross Training in late 2013 from some YouTube videos. Ordered some equipment, made a pull-up bar, and trained with some friends in my garage for a few months until I decided to find an actual Gym. I went to the first gym that popped up on google and I was asked if I wanted to jump into a class. Got my butt kicked surrounded by people of all different fitness levels and from that moment I was sold on the overwhelmingly positive and supportive community. The following year in 2015 I decided to make helping people with their health and fitness my career and never looked back.

Turning Point

Shortly after starting Cross Training in 2013, I found I quickly picked up the competitive side of it. Being consumed by the sport and being fairly new to strength and conditioning programs I felt I needed to "catch up" as I was stacking up the training volume and competitions and not giving nutrition and sleep enough attention. I developed a hip injury in 2017 that turned into chronic pain for years to come. Went to every specialist and doctor I could with no clear sign of what was going on or how to fix it. I tried to ignore the pain and kept training competitively until late 2019 when I injured my back. Living with chronic hip pain was one thing, being unable to do basic daily tasks because of my back was another thing entirely. When I first injured my hip in 2017, I became obsessed with injuries, mobility, and flexibility learned everything and anything I could and used that to help my clients as well as tried to help myself. Once I injured my back, I had no choice but to start paying attention to the full picture of fitness. Including sleep, nutrition, and getting out of pain permanently, not just working around it. Since then, I have been able to help people avoid surgery, get out of chronic pain, improve/fix imbalances, as well as work with athletes of all levels from beginners to professionals helping them improve their top-end performance and avoid injury. As well as teaching other coaches to do the same for their clients. I specialize in getting people out of chronic pain, improving performance, and getting them to live the life they want, doing the things they want to do.

Motivation & Passion

I am a coach because people deserve to live the life they want to live, doing the things they want to do if they are willing to put in the work. I get to show people that they do not need to live their life unhappy, unhealthy, and in pain. I get to be a guide for people on their health and fitness journey helping them overcome their struggles and improve their daily life. There is so much misinformation out there in the health and fitness space it can feel overwhelming and hopeless at times. I get to show people that it is all very simple, definitely not easy. Seeing people achieve a goal or overcome something they were struggling with to improve the quality of their daily life is incredible.

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